Categories
Blog Posts

How To Break A Crisis Cycle

Do you know someone who seems to live their life in a continual crisis? Their electricity was shut off because they didn’t have any checks to pay their bill (they could have paid online, but never took the time to setup an account),

Categories
Blog Posts

Branson’s Labor and Housing Crisis

2016 in Branson In 2016 Branson hotels sold 10% more rooms than in 2015. People who stay in our hotels also eat at our restaurants and visit our attractions. This of course sounds like great news until you learn that nearly every industry was already

Categories
Blog Posts

Recognize False Choices, Avoid BIG Mistakes

What’s your favorite restaurant? Where is the best place to vacation? What’s your favorite song? Are you Republican or Democrat? Who’s your best friend? Should we hire another full-time employee or just have everyone work extra

Categories
Blog Posts

How to Increase Your TripAdvisor Ranking

The most visited travel website in the world is TripAdvisor.com (TA). This makes ranking well on TA very important to a business’s bottom line. Studies have shown that a percentage increase in revenue can be directly attributed to an increase in online review scores. This leaves many businesses

Categories
Blog Posts

5 Tools For Successful Communication

Using these five questions will make sure you’re communicating successfully and will help avoid a multitude of problems. WHO? I was a manager at Garner’s Pizza and Wings in college. There was a big event and we were providing pizzas. In between his resupply runs the owner came into the store and asked me to […]

Categories
Blog Posts

Please, Tell Me A Story!

Many people use advertising as an opportunity to pitch products and services to their customers, but the most effective marketers are storytellers. People don’t want to be pitched, they want to be told a story. Let’s talk about an imaginary amusement park. We’ll call it Fun Land. Here are two ways they could use a […]

Categories
Blog Posts

I See Dead Projects!

When The Sixth Sense came out it was a cultural phenomenon. Typically during the second week of a movie’s release ticket sales drop by 40%, but the fifth week after this movie’s release was even bigger than its opening week.

Categories
Blog Posts

Why are the OTAs selling my rooms when I don’t have rooms to sell?

Here’s the scenario: An OTA (like Booking.com or Expedia) sells a room at your property for 3 nights and leaves a note that says “Room was not able to be assigned.” You’re frustrated because you’re thinking “If there isn’t a room,

Categories
Blog Posts

Every C.E.O. Must Excel In These 3 Areas!

Working for a leader who doesn’t excel in these three areas is like working for Michael Scott, except it’s not funny. If your boss struggles in any of these

Categories
Blog Posts

My Branson Experience

Revenue Management for multiple lodging properties Business Development for Branson Tourism Center Restaurant General Management Retail Store Owner Website Evaluations Consulting for Churches and Non-Profit Organizations